Carmakers must change with the times or get swept away. OEMs have a massive opportunity to compete in the new mobility space, but only if they can change the way they think and do business. The biggest barrier to success in the new mobility space is OEM corporate culture, and organizational structures, which tend to be hidebound by tradition. But meaningful cultural, technological, and organizational change is hard, and many OEMs are struggling to make it happen. This panel will reveal some of the secrets of transformation from corporate leaders that are deploying human capital, digital know-how and the newest technologies to change their company’s DNA from the inside out, and the outside, in.
Hussein Dajani, General Manager, Digital and Customer Experience Transformation, Africa, ME, Turkey, India, Nissan Motor Corporation
Martin Kristenssen, Senior Director, AD and Connected Strategy, Volvo Cars
Claudius Leibfritz, Member of the Board and CEO Automotive, Allianz Partners
Jacqueline Linke, Associate Director, Transportation & Infrastructure Sector, Sydney Australia
Moderated by Peter Campbell, Motor Industry Correspondent, Financial Times