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Retail & Consumer, Healthcare & Life Sciences, Engineering and Construction

Virtual Twins: Delivering Value to Business

Webinar |
Speakers include:
Mark Enzer

Mark Enzer

Mott MacDonald

Brian Henry

Brian Henry

Pfizer

John  Kitchingman

John Kitchingman

Dassault Systèmes

Overview

The ability to create and use an exact digital copy, or virtual twin, of a physical asset or process enhances visibility across ecosystems, and helps to drive information flows, accelerate development and streamline operations. Virtual twins are already proving their worth in a wide range of applications and sectors from life sciences and healthcare through to construction and retail. As shocks and challenges rock the business world digital replicas present organisations with the opportunity to build resilience and effectiveness and boost the sustainability of their products and services.

What are virtual twins and how can they improve supply chain collaboration, production line efficiency and design success? What are the challenges of implementing virtual twins into existing systems and operations? Which applications are being adopted by the first movers and what can we learn from their experiences?

The Financial Times, in partnership with Dassault Systèmes, is delighted to host this webinar for leaders tasked with driving growth, sustainability and digital transformation. The discussion will consider what it takes to develop, implement and operate a virtual twin and the difference it could make to business outcomes and the bottom-line.

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fallback Add to my Calendar 07/02/2020 11:15:0007/02/2020 12:20:00falseVirtual Twins: Delivering Value to BusinessThe ability to create and use an exact digital copy, or virtual twin, of a physical asset or process enhances visibility across ecosystems, and helps to drive information flows, accelerate development and streamline operations. Virtual twins are already proving their worth in a wide range of applications and sectors from life sciences and healthcare through to construction and retail. As shocks and challenges rock the business world digital replicas present organisations with the opportunity to build resilience and effectiveness and boost the sustainability of their products and services.What are virtual twins and how can they improve supply chain collaboration, production line efficiency and design success? What are the challenges of implementing virtual twins into existing systems and operations? Which applications are being adopted by the first movers and what can we learn from their experiences?The Financial Times, in partnership with Dassault Systèmes, is delighted to host this webinar for leaders tasked with driving growth, sustainability and digital transformation. The discussion will consider what it takes to develop, implement and operate a virtual twin and the difference it could make to business outcomes and the bottom-line.Virtual-Twins:-Delivering-Value-to-Businessef5f84ed86d8672fff07482476991407MM/DD/YYYY

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Speakers (3)

Mark Enzer

Mark Enzer

Chief Technical Officer
Mott MacDonald

Mark is a keen champion of innovation in the context of collaborative delivery models and he is particularly interested in transformational change in the infrastructure industry (including: digital transformation, connected digital twins, Smart Infrastructure, low-carbon sustainable solutions, platform-based delivery and design for manufacture and assembly).

As Mott MacDonald’s Chief Technical Officer, Mark is accountable to the Executive Board for technical excellence across the Group. As the Chair of Centre for Digital Built Britain’s Digital Framework Task Group, Mark is leading the National Digital Twin Programme.

Mark is the Digital Transformation workstream lead on “Project 13” for the Infrastructure Client Group, which represents the UK’s major infrastructure client organisations and he was the Lead Author of the Infrastructure Carbon Review, published by HM Treasury.

Brian Henry

Brian Henry

Vice President, Drug Product Design
Pfizer

The global Drug Product Design group is responsible for all small molecule Drug Product activities from molecular design in Research through to global registration and supporting the commercial launch. Brian Henry also leads the UK Medicinal Sciences group and represents Pfizer on the EFPIA and ABPI Innovation boards, the Medicines Manufacture Innovation Partnership Board and is Professor of Pharmaceutics at the University of Nottingham.

Digital design and the predictive sciences are key components of Pfizer's drug product acceleration strategy by driving speed, reducing costs and development scale-up risk reduction. Digital twin approaches are becoming increasingly important in delivering this strategy from modelling molecular interactions at the protein level through to resolving tablet manufacturing scale up risks.

John  Kitchingman

John Kitchingman

Managing Director of the Northern European region
Dassault Systèmes

John Kitchingman is Managing Director of the Northern European region.

John joined Dassault Systèmes in early 2018, following a successful 15-year career at IBM where he held senior roles covering the Oil & Gas, Automotive, Aerospace & Defence, Electronics and Manufacturing industries. Most recently he was Global Sales Leader for Automotive and Aerospace & Defence, responsible for multi-billion dollars of business across IBM globally, defining and driving a programme that returned these industries to sustainable growth.

Beyond John’s long and substantial credentials working in business transformation enabled by technology around the world, he has dedicated energy to a number of causes close to his heart. He is Chair of the Marie Curie Development Board in the West Midlands, and also recently supported Warwickshire’s 2017 Employability Charter for technology and new skills into education. 

Moderated by (1)

Dan Thomas

Dan Thomas

Executive News Editor
Financial Times

Dan Thomas has been the Financial Times’ Executive News Editor since August 2018. Dan was previously the FT’s deputy companies editor and telecoms editor.

Prior to that, he worked as the FT’s property correspondent. He has also reported for FT Money and FT Weekend’s personal finance supplement. Prior to joining the FT in March 2007, he was an assistant editor for Property Week.

Dan holds a postgraduate degree in journalism from City University and a BA in English and Philosophy from Manchester University. He was named Business Journalist of the Year at the LSL Property Awards and awarded IBP News Reporter of the Year – both in 2010.

key talking points

Understanding the impact, implementation and operation of virtual twins

  • Where and how can virtual twins add value, reduce costs and aid decision-making and collaboration across businesses?
  • What are the limitations of digital copies and what challenges do they present?
  • What can be done to facilitate virtual twin deployment and how do you prepare your workforce?
  • To what extent are the pioneers benefitting and learning from virtual twins?

The role of virtual twins in sustainability

  • In what ways can simulation and virtual twins help enhance sustainability and drive innovation?
  • What scope is there to achieve efficiency gains and reduce waste in product design and manufacturing?
  • How are smart city applications demonstrating the effectiveness of virtual twins in improving the quality of life of citizens, reducing energy use and in tackling congestion and air pollution?
  • On a daily basis, cities, infrastructure projects and key services have to coordinate hundreds of companies and thousands of employees in maintenance and operations. What is the value of a virtual twin for such activities?

Driving human-centric innovation and design

  • How can virtual twins help put the human at the centre of how we design our systems, goods and services and optimise the customer/citizen experience?
  • More than ever we see that many regions and cities are aiming to become more ‘liveable’ and human-centric, how can virtual twins assist?
  • What could the ‘living heart’ project and virtual simulation mean for the future of healthcare and life sciences?
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Agenda - 2nd Jul

  • 11:15am
    Access to webinar opens
  • 11:30am
    Discussion begins
  • 12:10pm
    Q&A
  • 12:20pm
    Discussion closes

What is a Virtual Twin?

Throughout the ages, people have used pictures and scribbles to help them understand, contextualise and solve some of society’s biggest challenges. Bridges started life on an engineer’s drawing board and car design was developed in clay. Over time, pencils have been replaced by computers, diagrams by 3D modelling and repeated physical experiments by virtual simulation.

Until recently, there was a difference between the virtual and real worlds with a Computer-Aided Design (CAD) model expressing the designer’s intentions and every real model expressing the specific product as it exists.

The virtual twin, as a concept, expresses how we bring these two worlds together and ensure that we keep the virtual and real worlds in sync.

Advisory firm Gartner defines a virtual twin as a “digital representation of a real-world entity or system”, which comes in the form of a “software object or model that mirrors a unique physical object, process, organisation, person or other abstraction” (1).

In order to bring the virtual and real worlds together, the virtual twin is required to bring information together from a variety of sources, including physics-based models and data, visual models, analytical models and data, computations, etc.

Applying the concept to the lifecycle of a product:

  • In the design phase, the virtual twin can be progressively enhanced with additional facets, allowing users to simulate its realistic behaviour.
  • The virtual twin is not only simulated by itself, but is also represented in the context of its usage, allowing users to experiment virtually with how it interacts with other systems and/or users.
  • Later in the lifecycle, the virtual twin can be used to design and simulate the manufacturing process that will be needed to produce the virtual “asset.”
  • Finally, once the virtual “asset” is physically produced in real life, giving birth to multiple “assets” each with their own serial number, the virtual twin is mirroring the behaviour of these real assets in virtual reality. Manufacturers can compare their expected real-life behaviour with the simulated behaviours defined in the engineering phase.

By bringing this information together through a virtual twin, organisations and individuals are able to: improve efficiency; design better and more sustainable products; improve business resilience and create new business models.

(1) https://www.gartner.com/en/information-technology/glossary/digital-twin

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Presented by (2)

The Financial Times is one of the world’s leading business news organisations, recognised internationally for its authority, integrity and accuracy. The FT has a record paying readership of one million, three-quarters of which are digital subscriptions. It is part of Nikkei Inc., which provides a broad range of information, news and services for the global business community.

Dassault Systèmes, the 3DEXPERIENCE Company, provides businesses and people with virtual universes to imagine sustainable innovations. Its 3DEXPERIENCE Platform leverages the company’s world-leading 3D software applications to transform the way products are designed, produced and supported; enabling businesses to craft delightful customer experiences.

With the 3DEXPERIENCE Platform, and its online architecture, the 3DEXPERIENCE environment helps businesses to test and evaluate — anywhere in the development lifecycle of a product or service — the eventual experience they will deliver to their customers. In short, 3DEXPERIENCE powers the next-generation capabilities that drive today’s Experience Economy.

A leading partner for the Transportation & Mobility industries (automotive, trucks, trains, buses, motorcycles and racing), we provide traditional OEMs, new innovators, and their suppliers with strategic software capabilities, cloud resources, and global services support to accelerate their innovative concepts, through design, engineering, simulation, manufacturing and production, to profitable success.  Our future-focused, business driven software applications are empowering today’s electric, connected and autonomous vehicle developers, inspiring new dynamic customer experiences, and are providing timely social-media insights to ensure alignment with optimal global/regional trends and opportunities.

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